Is Casamigos Tequila Deserving Of The Publicity?

When you and your closest pals have dinner together, do you ever come up with those potentially brilliant ideas that would be worth billions of dollars? Casamigos Tequila, the tequila brand owned by George Clooney, was founded in almost exactly the same way.

But for Clooney and co-founder Rande Gerber, money was never the end aim. Being wealthy, they were more concerned with making exquisite tequila that was also affordable. Ideally, it wouldn’t have given you a hangover the next morning that made you second-guess your decisions.

Casamigos Tequila

Before Clooney and Gerber decided to take things further, there was first only a brief conversation that developed into a lengthier conversation, which then evolved into many conversations over lunch, golf, and supper. Finally, Casamigos was founded in 2013.

The objective was to produce a tequila that was easy to drink, tasted natural, and didn’t burn. The two started Casamigos together with the intention of creating the ideal tequila to match their food because they frequently drank tequila when living in Mexico.

Of course, the two aren’t the first famous people to start a tequila company (see Michael Jordan’s Cincoro or The Rock’s Teremana), but any Casamigos review will agree that this one is among the best.

“Casamigos” is a combination of the words “amigos” and “casa,” which both mean “home.” It actually couldn’t have been named any more appropriately; it was concocted over extended dinners with pals in their different homes, which coincidentally happened to be inside a Mexican community called Casamigos.

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The popularity of this smooth, high-quality tequila brand increased swiftly. Today, the Hollywood audience like it very well. If you haven’t already had it, you’ll probably find it on your lips shortly because Diageo, the world’s largest producer of alcoholic beverages, recently bought it.

Histrory Of Casamigos Tequila

Clooney and Gerber went through almost 700 tastings before settling on the ideal mixture. To demonstrate that the finest things come to those who wait, a procedure that wasn’t hurried was probably enjoyed over long dinners together.

They were determined to make a tequila that could be sipped neat or, at the very least, on the rocks. During the tasting process, anything that burned was promptly abandoned. It was advantageous that Clooney and Gerber were both residing in Mexico at the time because it is the country that produces the best tequila in the world and is where its 100% Blue Weber Agaves are found, deep in the Jalisco highlands.

Over the course of two years, Clooney and Gerber unintentionally produced something that was not only adored by them but also by a far larger audience. Of course, friends and relatives gave and bought bottles for one another, but as soon as word got out, Casamigos bottles began to sell in their hundreds.

And what happens if your company unintentionally becomes successful and you order more tequila than is actually — legally — permitted? When you have an alcohol license, you make it public. The third co-founder, Mike Meldman, a friend in real estate development, assisted the group in expanding Casamigos. The brand was sold to Diageo for a cool $1 billion just four years later. Not very terrible for a haphazard project.

When you take a short peek at the backstage area. Blanco, reposado, and aejo are the three tequila varieties produced by the company. All of them are aged seven to nine years and created with just the purest Blue Agave.

Over twice as long as the industry standard, each agave pia is baked in a brick oven for 72 hours before fermenting for a further 80 hours. It was clear that Casamigos would succeed as a result of all of this and the thorough tasting procedure.

Moreover, Casamigos is not merely popular because of his celebrity. It has won numerous honors globally and is a steadfast favorite among Clooney’s pals. Casamigos is a drink you’ll most certainly order again after having one.

Furthermore, you may be assured that Clooney, Gerber, and an unnamed master distiller have personally tasted each batch of booze before it is sold to ensure quality control, so you can be sure that your bottle has their approval.

It’s still up to the addition, though. The first mezcal from Casamigos was therefore released in 2018. While clearly a Casamigos product, this young mezcal comes in a matte-black bottle rather than a glass one. It also goes through a specific rubbing procedure to make sure you never get it confused with any other bottle. This is another well-liked option, as you might expect.

How to drink Casamigos Tequila

Casamigos Tequila

If you’re sipping from a bottle of Casamigos, say goodbye to guzzling it down with a squeeze of lime and a dash of salt because a fine tequila ought to be appreciated sip by sip. If you don’t want to lose the respect of the closest Mexican, you’ll also want to enjoy it properly. To enjoy your tequila, you’ll need a copita (tulip-shaped) glass.

The advantage of this design is its wide midsection, which enables the aromatic components of the spirit to subtly drift in the direction of your nose. In the absence of that, you can sip your tequila from a wine glass. If you’re set on shooting it, look for a shot glass that is truly Mexican; it should be taller, thinner, and go by the name “caballito” (Spanish for “a little horse”).

Tequila is typically served chilled and right away in Mexico. For the best scent and taste, it is frequently served a touch warmer than room temperature elsewhere in the world. If you’ve never had tequila before, you’ll likely prefer it chilled for a more subdued effect.

Additionally, you should use salt and limes sparingly if you already have them on hand. Choose the smaller limes since they have stronger flavors, and use salt even less sparingly. Instead of competing with the tequila flavors, you want it to enhance them.

Casamigos bottle sizes and prices

BottleSizePrice (USD)
Casamigos Blanco750ml$49.99
Casamigos Reposado750ml$54.99
Casamigos Añejo750ml$59.99
Casamigos Joven Mezcal750ml$64.99

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How to make the greatest cocktails with Casamigos Tequila

The affordability of Casamigos and their mouthwatering flavor make it a fantastic choice for mixing up a variety of amazing cocktails. You won’t need many of these drinks to fully appreciate how delicious Casamigos is, and its high alcohol content adds to that. We’ve provided some of our favorite Casamigos recipes for each of the various Casamigos tequila varieties below.

Mi Casa

Ingredients:

  • 45ml Casamigos Blanco Tequila
  • 30ml Fresh Lime Juice
  • 10ml Fresh Orange Juice
  • 15ml Agave Nectar
  • Orange Wedge (for garnishing)

You may make a Mi Casa, which is one of George Clooney’s favorite drinks and is named after him, by shaking all the ingredients with ice, filtering, and drinking on the rocks in an Old Fashioned glass. Before serving, add an orange slice as a garnish.

Paloma

Ingredients:

  • 45ml Casamigos Reposado Tequila
  • 30ml Fresh Grapefruit Juice
  • 25ml Fresh Lime Juice
  • 15ml Agave Nectar
  • 250ml Grapefruit Soda 
  • Half-moon Grapefruit Slice (for garnishing)

There isn’t much information about Paloma’s historical beginnings, but we do know that it tastes great, especially when made with Casamigos Tequila. With the exception of the grapefruit soda, combine all the ingredients in a shaker, then add ice and shake briskly to make one. Fill a Collins glass with ice, strain the mixture into the glass, top with grapefruit soda, and garnish.

Añejo Old Fashioned

Ingredients:

  • 90ml Casamigos Añejo Tequila
  • 10ml Agave Nectar
  • One Dash Angostura Bitters
  • Orange Peel
  • One Brandied Cherry (for garnishing)

To fully appreciate the attributes of this rich tequila, you should only ever use Aejo tequila in an Old Fashioned cocktail. Thankfully, this version allows them to stand out thanks to a few little changes. To make it, combine together the agave nectar, bitters, and orange peel in a mixing glass with a little piece of ice until cooled. Garnish with the cherry after straining into an Old Fashioned glass over extra fresh ice.

FAQs

Casamigos, are you the best?

With brands like 1800 Tequila, José Cuervo, and Patrón, Casamigos is a top-shelf tequila.

Is Tequila Casamigos pricy?

Tequila Casamigos was made with the goal of being both delectable and affordable. Beginning at $49.99 for a bottle of Blanco Casamigos and $59.99 for an Aejo bottle, respectively.

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What does Casamigos on the Rocks cost?

Depending on where you buy it, the average cost of a Casamigos on the rocks is between $12 and $20. It’s a superb tequila choice for drinking in a bar because it is reasonably priced.

Casamigos is what kind of alcohol?

Tequila manufacturer Casamigos, which also makes Don Julio, is part of the Diageo parent corporation.

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